Energy drinks are also not isotonic
There are many other drinks that are not suitable if what we are looking for is a functional, healthy and sporting hydration. Soft drinks and energy drinks have also tried to promote an image of hydration with powerful advertising and marketing campaigns to enter the collective imagination as a good way to defeat thirst and hydrate.
However, in both soft drinks and energy drinks we find a large amount of added sugars, sweeteners, artificial ingredients and stimulants that are very harmful to our health and also act in the opposite way. Did you know that many mainstream drinks that pretend to be isotonic drinks are not really isotonic? Many brands use sports hydration as an advertising gimmick but don’t do things right. The result is that you are consuming a soft drink loaded with added sugars and artificial products that, instead of rehydrating you, achieve the opposite effect.
It’s the same with beer. The image that has been sold of this drink is associated with hydration and heat. The consumer ends up accepting as a good idea something that is not a good idea at all. Thinking that an alcoholic drink can be a good option for hydration does not make much sense.
Beer and hydration for athletes
It’s worse if we’re talking about sports hydration. The possibility of suffering from dehydration when doing sports (especially in long-distance, high-intensity sports or in hot environments) is a very serious issue and no one should try to do business with something like this.
The loss of mineral salts and electrolytes (especially sodium) is accentuated in this type of situation, so we need to rehydrate ourselves with a proper drink, such as RAW Superdrink, which helps us balance our electrolyte level in an organic and healthy way. Don’t let them fool you with science fiction movies, neither the Three Kings exist, nor is beer an isotonic drink, nor does a soda have the formula for happiness. The consumption of alcoholic beverages and sugary soft drinks increases blood pressure and obesity, putting people’s health at obvious risk.
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